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The publishing process, Part 1 August 19, 2008

Posted by Andrew Killick (Publishing Manager) in 1. How Castle Works, 5. The Publishing Process Part 1.
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If you’re thinking about writing a book or if you have already written your book and want to get it published, you might be interested in this overview of the complete publishing process. I talked about what Castle can offer in an earlier article. For most people, books just magically appear, ready to purchase, on the shelves of bookshops. In this article I uncover the secret processes of the publishing machine. Read on!

The idea. Somewhere, someone comes up with the idea to write a book about something. No one has ever been able to define exactly what ‘inspiration’ is, but that doesn’t make it any less real. The authors that Castle Publishing has worked with over the years have been a mixture of first-timers and seasoned wordsmiths.

The writing. So having received the idea and passion for the project, the author commences writing their masterpiece. Even at this early stage, it is a good idea to talk to an expert – an established author or publishing professional. As you start writing you should already have a finished product in mind. One of the basic questions you should ask yourself very early is ‘who am I writing this book for?’ It really helps to have an idea who your intended audience is.

Assessment. Here’s the bit where you expose your work for the first time to the harsh realities of the big wide world. By all means, ask your friends for their opinion, but don’t only ask friends. Encouragement is a vital part of the process, but objective opinion is also very important – it will help you refine your work and take it to the next level. If you ask your friends for their opinion make sure you give them permission to be critical as well as nice. For a new author, exposing their deepest thoughts and work to public scrutiny can be a big step. But don’t worry – that’s all part of being an author!

Finding a publisher. Increasingly people are starting out with the plan of self-publishing, and that’s fair enough and can be a really good idea. But most people still see being published by a publishing house as the best possible outcome for their manuscript. Finding a publisher can be hard work though. In USA and other places, most commercial publishers don’t accept unsolicited manuscripts. Most of their published work is sourced through literary agents and through commissioning authors directly.  Fortunately, because New Zealand is a smaller market, it is still possible to get your work through to a publisher more easily. But make sure you research what kind of book a publisher publishes before you send your work to them. Here at Castle, for example, we publish mostly books by Christian authors, but within that category we are pretty much open to any genre. Also make sure you adhere to the publisher’s preferred method for receiving manuscripts etc. Castle’s requirements are here.

Self-publishing? What if commercial publishers turn you down? If you’ve run out of avenues to have your book published commercially, it is always a good idea to weigh up the feasibility of publishing the book yourself. And remember, if you self-publish, you cut out the middleman. Self-publishing can be more financially rewarding than being commercially published. In fact, you may decide to flag the rigmarole of trying to get your manuscript accepted by a commercial publisher altogether. The important thing is to go to experts who can help you get the work done to prepare your manuscript for publication. And it just so happens I can recommend some very good experts: Castle Publishing!

The contract. If a commercial publisher wants to publish your book as one of their own titles, they will draft up a contract for you to sign. I don’t really have space here to give much advice on the ins and outs of this. But it is important to read the contract carefully and show it to someone with a bit of a legal head who can interpret what some of the clauses might mean in real life (especially if the contract is written in ‘legalese’ and not ‘plain English’). Feel free to ask the publisher for what you want, but also remember that the publisher needs to be able to make the deal viable for themselves as well – otherwise they just won’t bother with your book. They are taking a risk with your book, so bear that in mind as you deal with them. And if you are self-publishing this is one step you don’t need to worry about.

So that’s the first part of the publishing process. In the next part we’ll look at production – the transformation of your manuscript into a book.